Services - Strategic Capabilities | Hattem Consultancy
Strategic Capabilities

Three Pillars of
Global Expansion

Every engagement is tailored to your market, your product, and your ambition. We design the path, orchestrate the resources, and remain your single point of strategic accountability—from first insight to first revenue.

01

Market Entry Strategy

Entering a new market without a clear strategy is the fastest way to burn budget and credibility. We map the terrain, define the opportunity, and build a roadmap that gives your expansion a competitive edge from day one.

Go-to-Market Design

A GTM strategy shaped around your product, your ICP, and the specific dynamics of your target market—not a generic template.

Competitive Intelligence

A clear picture of the competitive landscape so you can position your solution where it wins, not where it blends in.

Regulatory & Compliance Guidance

Navigate the legal and regulatory requirements of Brazil and European markets with confidence and without costly surprises.

Positioning & Pricing

Strategic positioning and pricing adapted to local market expectations, buyer psychology, and competitive benchmarks.

Outcomes You Can Expect

  • A clear, actionable market entry roadmap—30, 60, and 90-day milestones
  • Competitive landscape analysis with differentiated positioning strategy
  • Regulatory compliance framework tailored to your target market
  • Pricing strategy calibrated to local conditions and buyer expectations
  • Channel and partnership recommendations aligned with your growth model
  • Risk assessment with mitigation strategies built in from the start
Ideal For
First Market EntryMarket ExpansionB2B SaaSSoftware Houses

Outcomes You Can Expect

  • Primary research: customer interviews, surveys, and expert conversations
  • Secondary research: market data, industry reports, and trend synthesis
  • Product-Market Fit validation with clear go / no-go signals
  • Buyer persona development grounded in real market evidence
  • Market sizing and opportunity assessment to guide investment decisions
  • An insights report with strategic recommendations, not just data
Ideal For
PMF ValidationMarket TestingExpansion PlanningStrategic Decisions
02

Market Research

Assumptions are expensive. Before you commit resources to a new market, we validate the opportunity with rigorous primary and secondary research—so every strategic decision is grounded in evidence, not optimism.

Primary Research

Direct access to real buyers, decision-makers, and market experts in your target geography.

Secondary Analysis

Synthesis of market data, industry reports, and competitive signals into a coherent strategic picture.

PMF Validation

A structured framework to test whether your product resonates—before you scale.

Buyer Intelligence

Deep understanding of how decisions are made, who influences them, and what drives purchase in your target market.

03

Sales Engine Orchestration

Building international pipeline requires the right sales capability in the right market. We design, assemble, and manage a plug-and-play growth engine built for your ICP—drawing on a curated network of specialists and remaining your single point of strategic accountability throughout.

Curated Partner Matching

We match you to the right sales capability from our network—vetted specialists with proven track records in your target market.

Sales Engine Design

We architect the outbound strategy, messaging framework, and ICP targeting before a single outreach is made.

Orchestration & Oversight

We manage performance, align execution to strategy, and continuously optimize the engine—so you stay focused on closing.

Cross-Border Scaling

As results compound, we scale the engine across markets with the same strategic control and accountability.

Outcomes You Can Expect

One strategic partner. Full accountability. A sales engine built around your growth.

  • A sales engine designed around your ICP, market, and revenue targets
  • Matched to the right specialist capability—not a generic SDR team
  • Multi-channel outbound strategy with localised messaging
  • Target account list built on strategic criteria, not volume
  • CRM integration and pipeline visibility from day one
  • Regular performance reviews with strategic course-correction
Ideal For
Scale-upsPipeline AccelerationInternational GrowthMarket Testing

How We Work

Every engagement begins with understanding your specific challenge. From there, we design a tailored approach—and stay accountable to results at every stage.

1

Understand & Design

We start by understanding your business, your market ambition, and the specific barriers to entry. From this, we design a tailored strategy—not a template.

2

Orchestrate & Execute

We assemble the right resources, manage execution, and maintain strategic oversight. You have one point of contact and full transparency throughout.

3

Measure & Scale

We track outcomes against clear metrics, course-correct where needed, and scale what works—ensuring your investment compounds over time.

Explore a Tailored Approach

No two expansions are the same. Let's discuss your specific market challenge and design an approach built around your goals, your product, and your timeline.